Skip to content
Business transfer · Before going to market

A business that runs without you is worth more

A buyer pays for what continues after you leave. If your customers come from you, they are buying a risk. If they come from a system, they are buying an asset. That difference is built before going to market, not during.

Book a 30-min callSee our approach
assets the books miss
5
assets the books miss
first days steered
100
first days steered
brands served
80+
brands served
years of expertise
6
years of expertise

What pushes an offer down

  • The customers know you personally
    A serious buyer's first instinct is to ask what happens to sales when you leave. If the answer is vague, the offer drops.
  • Too much revenue on too few customers
    Concentration is a risk and gets priced as one. It can be fixed, but not in three months.
  • Nothing is documented
    No usable customer list, no written process, no history of what drives sales. The buyer has to rebuild it all, and discounts accordingly.
  • Digital assets are scattered
    Domain at a former supplier, Google listing nobody controls, ad accounts in an employee's name. Every missing access is friction in the deal.

What we build before you go to market

  • 01
    A customer source that does not depend on you
    A documented, measurable channel that brings customers without going through your personal relationships. The point that weighs most in a valuation.
  • 02
    A less concentrated customer base
    We work to widen the base so that losing one large client stops being an event.
  • 03
    Assets brought back under your name
    Domain, site, Google listing, ad accounts, email list. Everything must be transferable on closing day.
  • 04
    Numbers a buyer can verify
    Clean measurement is worth more than a good story. A buyer who can verify pays more than a buyer who has to believe.
  • 05
    What is in your head, written down
    How a customer arrives, how they are served, why they come back. That is what the buyer will have to reproduce.
We work well together if…

We work with you if…

We turn down ~60% of requests, because we want to deliver real results and that requires the right fundamentals on your end.

Qualify my project
  • You expect to sell or transfer within 12 to 36 months
  • A good share of sales still goes through you personally
  • You want to raise the value, not only prepare documents
  • You accept being told what is pushing the price down

Frequently asked

The questions we get most before kicking off.

How far ahead of a sale should you start?
Twelve to twenty-four months for it to show in the numbers. Building an independent customer source and showing its history takes quarters, not weeks. Starting three months out fixes assets and documentation, not owner dependence.
Do you value the business?
No. Valuation belongs to an accountant or a chartered appraiser. We work on what feeds their calculation on the customer and risk side, which is not the same as producing the number.
What is the difference between selling and passing to a successor?
Price matters less in a family or internal transfer, continuity matters more. The underlying problem is identical: whatever depends on the person leaving has to become something transferable. Our business succession page covers that case.
Is this confidential?
Yes. Our transfer and succession engagements are under NDA and appear nowhere publicly. That is why there is no case study on this page.

Ready to talk growth?

Book 30 minutes with us, or send a message if you'd rather walk us through your project in writing.

Book a 30-min call

A 30-minute strategy call - we'll tell you honestly if we can help.

Send a detailed message

We read every message and personally respond within 24h.

We turn down about 60% of requests. If we take you on, it's because we can deliver.